We bring you the value you need to create a fruitful, long-lasting relationship with your customers
Our analysis goes deep into a market domain or an industry by creating sophisticated ontologies and specialized databases. Relevant brands, products, services, and their features are included.
SentiGeek technology follows communication principles in order to successfully understand and analyze not only what people say but also, more importantly, what people mean when they communicate either in writing or through speech.
Fine-grained sentiment/opinion analysis
Our analysis is based on a detailed scale of sentiment that allows you to identify nuances of feelings and opinions together with the topics they address. Individual scoring of sentiment ends up in 12 sentiment groups from extremely negative to extremely positive.
Deep linguistic analysis
SentiGeek uses, among others, dependency relations, proprietary industry-specific tagging, complex grammar & syntactic rules, cognitive/pragmatic rules, vocabularies, and a number of other resources to enhance understanding and interpretation of meaning.
Our technology understands the context of the content and processes people’s feedback, comments, and reviews taking into account context particularities. This leads to context-powered customer profiles.
Customer Profiles & Personas
SentiGeek generates industry-specific profiles of customers using their comments and other information available, like demographics etc. which eventually lead to industry-specific customer personas.
Our technology identifies and classifies different people expressing sentiment and opinions in a text or discourse. These people are located even though they do not openly express an opinion or sentiment in the text. They constitute the influencers of your direct audience.
Trends & Projections
Our analysis reveals current trends for brands, products, services, features of products/services. SentiGeek identifies the features of a product that can influence consumer behavior. With the appropriate data, there can be (sales or other) projections based on brand, product/service, features of product/service & customer persona.